e-commerce
social media management
paid ads
Hi, I'm Dennice.
a natural-born creative, problem solver and a result-driven cat mom
welcome to my digital portfolio
get in touch
years of digital marketing experience
6+
13.05m+
website sessions
triggered
40m+
revenue generated
91.7m+
social media reach
My Skills
e-commerce
social media management
content creation & strategy
paid social ads
audience engagement
influencer marketing
My Expertise
Social Media
Management
This is for you if:
- you don't know what strategies to create for social platforms
- time management & you find it difficult to be consistent on social media
- can't grow your business online
- you want to focus on other aspects of your business
Content Creation & Strategy
This is for you if:
- you're not sure what content is best for your social media page
- you don't know the best times to post to get the most traction
- you don't have the time or skill to create aesthetic posts that convert
- your current content isn't bringing you any results
E-commerce
Management
This is for you if:
- you have poor online sales performance
- you struggle to drive traffic & sales leading to decreased profitability
- your customers have an awful website experience
- you can't track key performance indicators and make data-driven decisions
Social Media Ads
This is for you if:
- you struggle to create effective campaigns that generate results
- you find it difficult to create engagement and interaction with your target audience
- your advertising costs keep on increasing and profitability keep on decreasing
Read What Some of My Clients Have to Say
Content Creation Projects
Health & Wellness
Industry
News write-ups offer a great way to let clients know about new products and services, events, awards, and morel
Beauty
Industry
News write-ups offer a great way to let clients know about new products and services, events, awards, and morel
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Retail, Fashion & BPO Industry
News write-ups offer a great way to let clients know about new products and services, events, awards, and morel
Client IG Feed Refresh
Valued Brand Partners
Goal: Increase Facebook Engagement
Background: A beauty brand wanted to increase their Facebook engagement on their social media channels and build stronger relationships with their followers.
Objective: To develop and implement a strategy to increase engagement on the brand's social media channels.
Conducted a thorough analysis of the brand's existing social media presence including the types of content that were being shared and the level of engagement they were generating
Brand Analysis
The Strategy
and customers to create user-generated content that could be shared on the brand's social media channels
Collaborated with Influencers
Generated highly engaging content with a mix of high-quality visual content, user-generated content, and interactive elements such as quizzes and polls + implemented social listening strategy to track all mentions
Developed a Full-proof Content & Listening Strategy
scrutinized social media presence using data to refine and optimized the content strategy as needed
Analyzed Performance & Adjust Accordingly
before
Client Result
The brand saw a significant increase in engagement on their Facebook, with a higher number of likes, comments, and shares on their posts.
The brand also saw an increase in their number of followers and a higher level of engagement & reach with their customers.
before
back to case studies
after
after
Goal: Boost Website Sales
Background: A skin care brand wanted to increase sales of their products and build stronger relationships with their customers.
Objective: To develop and implement a strategy to increase sales of the brand's products through social media.
conducted a thorough analysis of the brand's existing social media presence including the types of content that were being shared and the level of engagement they were generating
Brand Analysis
The Strategy
and existing customerrs to co-create content, provide social proof and build relationships with potential customers
Partnered with Influencers
including the platforms that would be used, the type of content that would be shared, and the frequency of posts
Developed a Comprehensive Social Media Strategy
that drove massive traffic & conversion to the brand's social media channels and website
Launched Paid Social Campaigns +Retargeting
Client Result
The skin care brand saw a significant increase in sales of their products, as well as an increase in website traffic and engagement on their social media channels.
In just a few months, the sales increased by 2,399%.
From Php38,204.40 to Php954,601.13.
The brand also saw a higher level of engagement with their customers, as they were able to build stronger relationships through regular interactions on social media.
before
after
back to case studies
Goal: Raise the Social Media Awareness of a Health & Wellness Brand on Instagram
Background: A local health & wellness brand wanted to raise awareness of their products and build a strong and engaged following on Instagram.
Objective: To develop and implement a strategy to raise awareness of the brand and its products through social media.
conducted a thorough market research to identify the target audience, generate an accurate brand persona and the types of content that would resonate with them
Market Research
The Strategy
and customers to create user-generated content that could be shared on the brand's social media channels & create strong social proof
Collaborated with Influencers
Generated highly engaging content with a mix of high-quality visual content, user-generated content, and interactive elements such as quizzes and polls + implemented social listening strategy to track all mentions
Developed a Full-proof Content & Listening Strategy
that drove massive traffic to the brand's social media channels and website
Launched Paid Social Campaigns +Retargeting
Client Result
before
The brand saw a significant increase in brand awareness and engagement on their Instagram page, as well as an increase in website traffic.
Their target audience became more familiar with the brand and its products, and the brand was able to build a strong and engaged following on social media.
back to case studies
after
Goal: Boost Website Sales Through Social Media Ads
Background: A weight loss brand wanted to increase sales of their products through Facebook & Instagram Ads.
Objective: To develop and implement an ad strategy to increase sales of the brand's product through social media.
how i increased a weight loss product's online sales from 0 bottles per day to 224
my client wanted to sell at least 10 bottles of Keto Boost a day, but
people don't know what it is
the product is new in the market
no content about the product has been made
after optimizing the client's profile, targeting the right people, and improving social media & content strategy, we started selling 224 bottles a day
total sales: Php 197,120
cost per purchase: Php 23.28 only
return on ad spent: 38
back to case studies
total sales: Php 1,629,760
6 days after
Goal: Boost Website Sales Through Social Media Ads
Background: A beauty brand wanted to increase sales of their products through Facebook & Instagram Ads.
Objective: To develop and implement an ad strategy to increase sales of the brand's product through social media.
how i quadrupled a beauty brand's target sales in 2 days
my client wanted to achieve 100
web purchases on their 12.12 sale, but still
they were not getting a lot of leads
not enough website traffic
no customer queries coming in
optimized my client's profile, leveraged user-generated content for cold traffic and launched retargeted ads with an extra tempting offer they couldn't say no to
user-generated content that boosted traffic & effectively conveyed how the product works, the benefits & why you're missing out if you haven't bought this yet
ad we used for retargeting web visitors who've added to cart and initiated checkout but did not purchase and their lookalike
we got 384 successful purchases on 12.12 with ROAS (return on investment) of 22
cost per purchase: Php 62.76 only
total sales: Php 429,772
total ad spent: Php 24,099.84
back to case studies
Goal: Boost Website Sales Through Social Media Ads
Background: A weight loss brand wanted to increase sales of their products through Facebook & Instagram Ads.
Objective: To develop and implement an ad strategy to increase sales of the brand's product through social media.
how i skyrocketed a skincare brand's web traffic and boosted sales by 917%
my client wanted to sell at least 15 bottles of Dfyage per day, but
only a few people care about sun protection in the Philippines
the product is pretty expensive
basically launching a new segment in the market - on oral sunblock as opposed to regular, topical sunscreen
after leveraging user-generated content, influencer marketing, and strategic social video ads that spoke to the brand's ideal customer, we were able to achieve these results
back to case studies
cost per purchase: Php 84.12 only
return on ad spent: 24
if you want to also
increase your social media engagement
drive more
sales
nurture your
customers
boost your website traffic
improve your brand awareness
let's work together
+63 966 923 2615
linkedin.com/in/dennicehipolito
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